Product Showcase

Farmers Fresh Zone

AgricultureAgriTech

Farmers Fresh Zone (FFZ), launched in 2016, is an Agri tech, purely B2C focused farm-to-fork supply chain player offering fresh, safe-to-eat fruits and vegetables to consumers supported by a strong technology backbone and a differentiated business model resulting in 40% gross margin, 15x revenue growth in last 2 years and proven scalability. Our “Local farmers producing for local consumption” model along with “Demand-driven farming” ensure better income for the farmers, and healthy and nutritious fruits and vegetables for the consumers in less than 20hrs of the harvest. With this humble initiative, he is able to generate 200+ direct jobs, impacted more than 2000+ farming families, and able to increase farmer's income by 15% - which is incredible and created a huge social impact across 5 main cities in South India.F&V industry major problem is wastage, more than 25% of the production is wasted in different phases - in our production to supply chain we are able to bring it down below 5%.In Kerala vegetables, food mileage is considered as more than 1200kms, but through our local production for local consumption model we are able to bring it below 250kms and the average time between harvest to the customer was above 48hrs reduced to 16hrs this also helped in reduction of carbon emission.

Website : https://farmersfz.com/

Current Status: Steady revenues

Business Model: B2C

Product Description

Farmers Fresh Zone (FFZ), launched in 2016, is an Agri tech, purely B2C focused farm-to-fork supply chain player offering fresh, safe-to-eat fruits and vegetables to consumers supported by a strong technology backbone and a differentiated business model resulting in a 40% gross margin, 15x revenue growth in last 2 years and proven scalability. Our “Local farmers producing for local consumption” model along with “Demand-driven farming” ensure better income for the farmers, and healthy and nutritious fruits and vegetables for the consumers in less than 20hrs of from the harvest. 

We are trying to bridge the gap between rural farmers and urban consumers by providing healthy, premium quality, pesticide-free vegetables from fields to the table. Local farmer to Local Consumers is our major USP. Our mission is to provide small-scale farmers with better living standards by helping them to get more value for their products and to provide our customers with safe to eat healthy food.FarmersFZ bridges the gap between rural farmers and urban consumers by providing healthy, premium quality, and pesticide-free vegetables from fields to the table.

FarmersFZ has always trying to bridge the gap between rural farmers and urban consumers by providing healthy, premium quality, pesticide-free vegetables from fields to the table. With the immense support from our customers, we are able to capture the market maintaining our prior position supplying good quality fruits and veggies meeting their expectations.

Enabling the ‘Farm to Fork’ model, we have gone a great way in giving our customers the real taste of freshness. In solidarity with the farmers, since inception, we have always stood with the farmers, as one among them understanding their problems and always strategized methods to put an end to their grievances. Hence, we are able to serve more than 1lakh happy customers across 5 cities with the goodness of natural fresh veggies same as handpicked from your kitchen garden. All these years of our journey, we are able to handhold 2000+ farmers and improve their livelihood. Whenever you are shopping with us, always remember, that you are being a part of this social mission and thereby ensuring food safety for yourself and your loved once too.

In our busy hectic lifestyle, many of us are not able to grow veggies as per our desire due to time constrains. Our constant quench for a solution has given way to the idea of Farmers Fresh Zone, where we are able to deliver you the veggies and fruits with natural freshness and nutrient-rich, purely cultivated following all Good Agricultural Practises, which gives us the natural taste of our handpicked veggies from our own garden. We follow the below procedures to ensure the same with the help of technology.

  • Demand Prediction
  • Production Planning
  • Technology-driven farmer Module
  • The assistance of our agronomist
  • Post-Harvest assistance
  • Transparent Supply chain until it reaches customer's doorstep.

We have raised a pre-series A round for 6 crores from our last round investment.